Canadian Auto Insurance Satisfaction Study

Taking the Customer Experience to the Next Level

For nearly 50 years, J.D. Power has been capturing the opinions and perceptions of millions of consumers annually. J.D. Power data and insights are used by companies worldwide to improve quality, satisfaction, and business performance, while J.D. Power ratings aid consumers in making more informed purchase decisions. By analyzing the many aspects of the customer experience, J.D. Power can identify the multiple drivers of that experience, measure and understand the impact of those drivers, and help advance business results by monitoring and improving performance.

Now in its ninth year, the J.D. Power Canadian Auto Insurance Satisfaction Study^SM explores customer satisfaction with auto insurers and the impact satisfaction has on key bottom-line metrics, such as retention and advocacy. The 2017 study, which surveys nearly 11,000 auto insurance customers in Canada, provides critical national and regional benchmarking information on insurers across four regions throughout Canada: Atlantic, Alberta, Quebec, and Ontario.

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Source: http://docphy.com/business-industry/personal-finance/insurance/canadian-auto-insurance-satisfaction-study.html